August 14, 2018
An introduction to Co-Creation
What is Co-Creation? Co-creation is an integral part of advocate marketing, a key component in…
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July 16, 2018
The 3 C’s of Collaboration
Community, Crowdsourcing and Co-Creation are what's needed for brands to engage with consumers on a…
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July 7, 2018
Rethinking Customer Engagement
With 42% of customers distrusting brands and 69% distrust their advertising, we need to rethink how…
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