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Tadiwa Ndlovu 0
1
Brand AdvocacyCustomer Engagement
June 25, 2020

Four ways to get more from brand advocacy

At Advofest 2019 we were fortunate enough to welcome speakers from across different industries to…
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Tadiwa Ndlovu 0
1
CommunityCustomer CollaborationCustomer Loyalty
June 25, 2020

How Birds Eye’s #Solidaritea campaign won the hearts and minds of the UK public

At our 2019 Advofest conference we were fortunate enough to host Colin Buckingham, Head of…
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John Sewell 0
1
Brand AdvocacyCommunityCrowdsourcing
June 25, 2020

How the construction community transformed On The Tools into a social media powerhouse

Last year we were delighted to welcome Lee Wilcox to speak at Hyve’s Advofest, where…
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John Sewell 0
1
Brand AdvocacyCustomer EngagementLoyalty
June 25, 2020

How National Express developed a human connection with its loyal customers

At Advofest 2019 we were very fortunate to be able to welcome a number of…
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Tadiwa Ndlovu 0
2
Brand AdvocacyCustomer AdvocacyCustomer Loyalty
June 25, 2020

Five lessons from Just Eat’s journey from challenger brand to £1.5 billion business

As part of our 2019 Advofest conference we had the pleasure of welcoming Ash Ali,…
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John Sewell 0
3
Brand AdvocacyCo-CreationFeatured
June 17, 2020

How GoPro dominated its industry with user generated content

When 26 year-old Nick Woodman retreated to Australia after an entrepreneurial failure, he had no…
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Tadiwa Ndlovu 0
2
Brand AdvocacyCommunityFeatured
June 16, 2020

How giffgaff collaborated with customers to power its mobile network

While enjoying our daily doses of lockdown TV, many of us have come across adverts…
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Amon Kiplagat 0
1
Brand AdvocacyCrowdsourcingFeaturedMarketing
June 16, 2020

How Monzo built a modern bank from scratch through brand advocacy

The banking industry is going through the greatest disruption in a generation as customers seek…
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Mark Docherty 0
1
FeaturedLoyaltyMarketing
June 15, 2020

How Monster Energy built a customer culture which transcended its product

Every company strives to create a community in which its customers can come together to…
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Yiannis Maos 0
1
Brand AdvocacyCommunity
December 11, 2019

The rise of the Chief Brand Officer

The Chief Brand Officer - A role designed to bring CX & Marketing together Innovative…
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