June 15, 2020
How Monster Energy built a customer culture which transcended its product
Every company strives to create a community in which its customers can come together to…
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December 11, 2019
The rise of the Chief Brand Officer
The Chief Brand Officer - A role designed to bring CX & Marketing together Innovative…
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December 6, 2019
How to build a brand community
Why community is the bedrock of brand advocacy In order to create brand advocates, you…
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November 27, 2019
The 8 drivers of brand advocacy
At Hyve we are passionate about brand advocacy, so much so that we’ve conducted some…
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November 5, 2019
Guest Blog: How to turn your Customers into Brand Advocates?
Transforming your customers into brand advocates… Earlier this month, I was invited to be…
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October 7, 2019
Re-examining Loyalty and thinking about the future
I have recently bought a new purse. You might think this isn’t a major thing…
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August 16, 2019
Customer Relationship Empowerment
Customer Relationship Empowerment - what is it and why is it important? The term Customer Relationship…
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June 10, 2019
Customer-Driven Innovation
A guide to innovating with your customers It is hard to dispute that innovation is…
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April 13, 2019
The Future of Marketing
What does the future of marketing have in store? Marketing is changing; social media controls your audience, consumers distrust your brand and GDPR has caused the majority of your customers…
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February 15, 2019
NPS: The missing opportunity
Are you missing out on turning promoters into customer advocates? NPS has always split opinions,…
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