June 17, 2020
How GoPro dominated its industry with user generated content
When 26 year-old Nick Woodman retreated to Australia after an entrepreneurial failure, he had no…
Read More
June 16, 2020
How giffgaff collaborated with customers to power its mobile network
While enjoying our daily doses of lockdown TV, many of us have come across adverts…
Read More
June 16, 2020
How Monzo built a modern bank from scratch through brand advocacy
The banking industry is going through the greatest disruption in a generation as customers seek…
Read More
June 15, 2020
How Monster Energy built a customer culture which transcended its product
Every company strives to create a community in which its customers can come together to…
Read More
December 11, 2019
The rise of the Chief Brand Officer
The Chief Brand Officer - A role designed to bring CX & Marketing together Innovative…
Read More
December 6, 2019
How to build a brand community
Why community is the bedrock of brand advocacy In order to create brand advocates, you…
Read More
November 27, 2019
The 8 drivers of brand advocacy
At Hyve we are passionate about brand advocacy, so much so that we’ve conducted some…
Read More
November 5, 2019
Guest Blog: How to turn your Customers into Brand Advocates?
Transforming your customers into brand advocates… Earlier this month, I was invited to be…
Read More
October 7, 2019
Re-examining Loyalty and thinking about the future
I have recently bought a new purse. You might think this isn’t a major thing…
Read More
August 16, 2019
Customer Relationship Empowerment
Customer Relationship Empowerment - what is it and why is it important? The term Customer Relationship…
Read More
