August 2, 2020
The importance of brand identity
Advocacy is driven by brands projecting a strong and clear identity. By being clear about…
Read More
June 25, 2020
Why It’s Time to Redefine Customer Loyalty
Our Advofest conference in 2019 was a wonderful celebration of brand advocacy, as leaders from…
Read More
June 25, 2020
How National Express developed a human connection with its loyal customers
At Advofest 2019 we were very fortunate to be able to welcome a number of…
Read More
June 15, 2020
How Monster Energy built a customer culture which transcended its product
Every company strives to create a community in which its customers can come together to…
Read More
